Ecommerce Coaching

About eComjini

eComjini is a small India-based eCommerce consultancy and paid media agency, working alongside ambitious eCommerce brands and retailers to improve key areas of their business and drive growth.

What is an eCommerce Coach?

An eCommerce Coach is someone who has a deep experience of the online (typically direct to consumer) business model, and uses those skills to guide you as you create & grow your own brand.
eCommerce Coaching is very different to eCommerce training. You can find pre-packaged training courses for one thing or another all over the internet. For sure, many of those are great primers to getting your first few sales, learning the basics of Facebook Ads and so on.
However, beyond the basics, every business is unique. Your business deserves dedicated 1:1 attention. Commerce Coaching works best when it’s personalised & tailored to guide you with exactly what you need, when you need it.
eCommerce Coaching overlaps heavily with business coaching. It includes common elements like general business advice, strategy guidance, management skills, accountability etc. The key difference is that an eCommerce coach will also be able to dive deeper into the specifics of the field, including marketing funnels, tools, techniques, technology choices and other topics to help grow your specific business.

Why is Coaching The Best Way To Fast Track Your eCommerce Business?

Creating & consistently growing your own direct to consumer (DTC) brand isn’t easy. Founders and eCommerce managers are challenged every day with questions such as, “what new products do our customers want?”, “how can we improve store conversion?”, “what is the best app for cart upsells?”, “should I launch on Amazon?”, “how can we expand our sales into the US?”, “how can we negotiate better terms with our factory?”; and many many more.
You can get a lot of general answers by trawling through Youtube and joining various Facebook Groups, and I do recommend you do that. However, the simple stuff you can learn in free training is mostly basic, often out of date, and not designed with the specific needs of your business in mind. You’ve probably already wasted hours trying to get answers that work for your brand. Hours you could have spent doing more productive things!
If you’re an established brand with some runs on the board and looking to take your business to the next level, it’s time to invest in an eCommerce Coach!

Coaching Packages

The first thing to consider is how much help you need. Take a look at the options below & consider which one suits you best for where your business is at right now.

eCommerce Mentor Package

Quarterly Strategy Sessions: We meet on Zoom every 90 days to take a high level look at your business strategy, progress towards goals and prepare for the next quarter. In these 90-minute sessions I also share insider insights to keep you up to date with the latest trends & technology.
Monthly Checkins: Quick 60-minute brainstorming & Q&A sessions where we work through tactical implementation questions, remove roadblocks and I help you stay on track for your goals!
On-Demand Email Enquiries: Probably one of the most valuable elements of mentoring! The ability to sense-check decisions and get a second opinion on the fly from an eCommerce expert can’t be valued too highly! I guarantee a 48-Hour turn around (mostl within 12 hours).

Ecommerce Mentor

Quarterly Strategy Sessions
Monthly Checkins
On-Demand Email Enquiries

Book your fee call

Ecommerce Mentor

Quarterly Strategy Sessions
Monthly Checkins
On-Demand Email Enquiries

Book your fee call

eCommerce Mentor Package

Quarterly Strategy Sessions: We meet on Zoom every 90 days to take a high level look at your business strategy, progress towards goals and prepare for the next quarter. In these 90-minute sessions I also share insider insights to keep you up to date with the latest trends & technology.
Monthly Checkins: Quick 60-minute brainstorming & Q&A sessions where we work through tactical implementation questions, remove roadblocks and I help you stay on track for your goals!
On-Demand Email Enquiries: Probably one of the most valuable elements of mentoring! The ability to sense-check decisions and get a second opinion on the fly from an eCommerce expert can’t be valued too highly! I guarantee a 48-Hour turn around (mostl within 12 hours).

Coaching Packes

The first thing to consider is how much help you need. Take a look at the options below & consider which one suits you best for where your business is at right now.

eCommerce Business Economics

New Product Strategy & Sourcing

Organic Facebook Content Strategy

Facebook Messenger Marketing

Facebook Advertising Strategy

Agency Sourcing & Management

Customer List Building & CRM Selection

Team Building & VA Management

Google Shopping Strategy

Promotion Planning

Marketing Automation

Channel Strategy

Technology Selection & Store Plugins

Email Marketing Strategy

Store Converstion Rate Optimization

eComjini Packaging

Product Research & Design

eComjini Supplier Sourcing

Product Images & Video

Upsell & Cross Sell Strategy

Do I Need an eCommerce Coach?

If you’re looking to grow your business, finding a suitable eCommerce coach is a smart move! A coach can help you avoid roadblocks, make better strategic choices and select the best technology to automate your business. Ultimately, with a coach you can grow your business faster, more predictably and avoid wasting time and money on avoidable mistakes.
If you’re already a seasoned eCommerce entrepreneur, you may be better served by finding an informal mentor than entering into a formalised coaching relationship. You should also think twice about hiring a coach if you haven’t actually started your business yet.

What is the Difference between an eCommerce Coach and an eCommerce Mentor?

A ‘Mentor’ is typically an informal advisor – someone you can bounce ideas off and ‘pick their brains’ when needed. While both tend to involve an experienced person, ‘Mentoring’ in general is more ad-hoc. Most formal Coaching arrangements include mentoring as part of the programme.

Do You Have a Lengthy Contract?

While some coaches expect a minimum commitment of 6 or 12 months, I don’t believe that serves you best. An effective coaching relationship is based on trust as well as specific and personalised advice / guidance, not a fixed term contract. For that reason, I don’t have a minimum term. That being said, it does take time for any relationship to bear fruit, and depending on how quickly you can execute the plans we develop, you need to give any coaching relationship at least 3-6 months.

I’m Super Busy. If I Hire You, Who Does the Work?

The purpose of any coaching relationship is to develop YOUR skills and help you achieve YOUR goals. I provide targeted teaching, as well as done-with-you strategy & planning sessions. Ultimately we’re working on your business, so the execution is always down to you. Whether that means DIY or hire a staff member comes down to what’s needed at the time.

How Much Does Your Coaching Cost?

During our FREE consultation call we’ll dig into your goals, business lifecycle stage and your existing level of expertise. Together we’ll pick the right package. I generally work one of 3 different ‘levels’ or coaching plans depending on what you need.

What If I’m not Based in Sydney?

Honestly, it makes no difference where you’re based. All our sessions are 1:1 Zoom calls. I have clients across Australia, NZ and the US. The UK is a little tricky due to time zones, but if you can be a bit flexible on time, we can work something out.

What If My Store isn’t on Shopify?

I do recommend Shopify, it’s a fabulous platform, especially if you’re in the early stages of growth. However, all of the strategies we discuss, including site conversion rate optimization should be equally applicable on other platforms.

Are We a Good Fit?

No matter what stage your business is at, having someone in your pocket you can call for advice, bounce ideas off and generally point you in the right direction is a powerful thing!
You’ll definitely benefit most from any coach if you’ve already got some sales traction and ideally have your own online store (as opposed to relying wholly on Amazon or one of the other marketplaces). Generally, I wouldn’t recommend getting a coach if you haven’t already started your business.
Apart from that, whether you’re a relatively new entrepreneur or a seasoned business owner, I can help you grow your online brand!
The brands I work with range from recent start-ups all the way to low 7-figure brands across a variety of verticals / niches. I particularly specialise in helping early stage eComs generate momentum, and scale up to sustainable cash-flow positive businesses.
If you’re the founder or owner of a direct to consumer brand looking to grow, then I can help you!